100PLUS has launched its first ever protein and electrolyte beverage – the 100PLUS PRO High Protein, which supports muscle recovery and hydrates.
For the past 3 decades, 100PLUS brand has been the #1 choice of isotonic drink in Malaysia (Star Online, 2019). It is best suited for hydration as it contains electrolytes and other nutrients to replenish fluid losses (Lee, 2023).
Let’s find out why the new 100PLUS PRO is the best choice for performance enhancement.
WHAT IS UNIQUE ABOUT THE NEW 100PLUS PRO?
When it comes to recovery after exercise, the 3Rs of recovery – Rehydrate, Refuel and Rebuild – are important to minimize fatigue and hasten the recovery process.
Rehydrate: replacing lost fluids and electrolytes;
Refuel: replenishing glycogen, the stored energy usedduring exercise;
Rebuild: repairing damaged muscles and rebuilding new muscle proteins (Burke & Cox, 2010).
F&N has specially developed this Halal-certified 100PLUSPRO to help individuals efficiently recover from exercise. In addition to nutrients like carbohydrates and electrolytes to fuel your workout and hydrate your body, the 100PLUS PRO includes 10g of high-quality protein. This is similar to the protein amount in an egg (8g) or 200ml of milk (10g). It also includes 2g of branched chain amino acids (BCAA) to boost muscle recovery.
“The special nutrient composition in this product provides 3 unique properties to make exercising a little easier - liquid and electrolytes to hydrate you before, during and after your exercise; carbohydrates and B vitamins to energize or re-energize you during or after your exercise; and carbohydrates, protein and BCAAs to aid recovery after exercise.
"For serious exercise-goers, it is conveniently packed in a bottle to meet your on-the-go needs,” says Dr. Yap, the Group R&D senior director at F&N.
BCAAs are a group of 3 essential amino acids that work as building blocks in repairing and building muscle proteins. BCAA supplementation can also reduce muscle soreness and potentially improve sports performance. Consuming foods with high-quality protein or a higher amount of essential amino acids is important in maximizing muscle repair and growth (Kerksick et al., 2018; Jäger et al., 2017). Although it is still recommended to obtain our major protein sources through whole foods, the 100PLUS PRO can support daily protein intake because it contains 10g of high quality protein in just 1 serving.

